Dishonorable on Broadway

Motion Picture Herald, February 6, 1932:

“Broadway with the Criterion ready for the premiere of ‘Strictly Dishonorable'”

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“Departing from problems and issues and resorting merely to typical aspects of  contemporary American life, content to achieve lively entertainment, Universal translated the highly successful stage play, ‘Strictly Dishonorable,’ into a work of cinema that–unexpectedly, perhaps– won critical praise commonly elicited by only pretentious ‘supers.’

“Probably without any such intentions, this picture entered the group of Universal’s notable productions.”

Strictly Dishonorable

 

Since 1996, legendary theatre historian,  Cezar Del Valle has been conducting a popular series of  theatre talks and walks. Currently accepting bookings for 2017:  historical societies, libraries , senior centers, etc.

He has also joined with Local Expeditions to present a series of walking tours.

Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

Currently editing and updating the third edition of the Brooklyn Theatre Index, Volume I.

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Hurricane Strikes Times Square

Motion Picture Herald, November 20, 1937:

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“Giant electrical illumination featured front of New York Astor Theatre for the two-a-day date on ‘Hurricane’ measured 75 feet in length and 40 feet high, letters from 14 to 24 feet. Two large palm trees swaying in breeze and other storm effects created by staggered flasher system were used. 14,000 bulbs were said to have been employed in the display.”

The Hurricane 

 

Legendary theatre historian,  Cezar Del Valle celebrating 20 years of theatre talks and walks, 1996-2016. Currently accepting bookings for historical societies, libraries , senior centers, etc.  Details of independent walks will be published this fall.

Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

Currently editing and updating the third edition of the Brooklyn Theatre Index, Volume I.

Selling  on Etsy and Amazon

Vampire in the Lobby Of the Loew’s

Motion Picture Herald, July 20, 1935:

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“John Newkirk, manager, Loew’s Granada, Cleveland, Ohio, placed this living model gag as the center of his advance lobby set piece on ‘Mark of the Vampire’. Gal was surrounded by cutouts of the various characters with question and answer posters on either side of the chair.”

Mark of the Vampire

 

Legendary theatre historian,  Cezar Del Valle celebrating 20 years of theatre talks and walks, 1996-2016. Currently accepting bookings for historical societies, libraries , senior centers, etc.  Details of independent walks will be published this fall.

Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

Currently editing and updating the third edition of the Brooklyn Theatre Index, Volume I.

Selling  on Etsy and Amazon

Frankenstein Towers Over the Rivoli

Motion Picture Herald, August 31, 1935:

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“Howard Feigley at the Rivoli in Toledo, Ohio, constructed a gigantic monster cutout for ‘Bride Of Frankenstein.’ Man stood 30 feet high and straddled sidewalk directly under marquee. Legs formed arch plenty tall enough not to hinder pedestrian traffic. Flasher light added animation.”

 

Legendary theatre historian,  Cezar Del Valle is celebrating 20 years of theatre talks and walks, 1996-2016. Currently accepting bookings for historical societies, libraries , senior centers, etc.  Details of independent walks will be published this fall.

Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

Currently editing and updating the third edition of the Brooklyn Theatre Index, Volume I.

Selling  on Etsy and Amazon

Off to See the Wizard in Hackensack

Motion Picture Herald, December 16, 1939:

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“Entire false front illustrated above was constructed by Jack Maher, Oritani Theatre, Hackensack, N. J., for opening of ‘The Wizard of Oz’ with giant cutout heads of the stars in character atop box office. On either side of entrance were blowups of the book with scene stills.”

 

 

 

Cezar Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

Currently editing and updating the third edition of the Brooklyn Theatre Index, Volume I.

He is available for theatre talks and walks in 2016: historical societies, libraries, senior centers, etc

Now selling  on Etsy and Amazon

 

 

Laugh Parade A Hit at the Empire, London

Motion Picture Herald, June 10, 1933:

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“Harry W. Cull, formerly connected here in America at the Audubon Theatre, but now knocking showmanship for a loop at the Empire Theatre in London, England, utilized a number of important angles to sell a week ‘Laugh Parade,’ in which he offered a Mickey Mouse cartoon, Laurel and Hardy Comedy and the film ‘What, No Beer?’

“A regiment of sandwich men (see photo)  plugged the picture; a truck ballyhoo was effective; a daily premium was given through a newspaper tie-up in which the ‘happiest face’ snapped daily by a newspaper photographer was rewarded, and a nationally advertised candy contributed 10,000 samples. Great job selling.”

What, No Beer

Cezar Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.
He is available for theatre talks and walks in 2015: historical societies, libraries, senior centers, etc

Now selling “vintage” on Etsy

5,000 Children March to the Academy of Music

Motion Picture Herald, September  25, 1948:
“The first New York City ‘Salute to Youth’ ceremony started with a parade
of 5,000 children to the Skouras Academy of Music, where a rally was held in tribute to the New York Herald-Tribune’s ‘Fresh Air Fund‘.

“A majority of those who marched were children who had participated in this free summer holiday.”

academy_pe (Large)“At the theatre they were greeted by Commissioner John Canelia, representing Mayor O’Dwyer, and a stage full of celebrities.”

micky_pe“Grand Marshal of the parade to the theatre was Lois Butler, ‘Mickey‘ herself, in person, who took charge of the singing, which was both good and loud.

“The kids were delighted with ‘Mickey’ , who came out to meet and march with them in the true spirit of “Youth Month’.”

music_pe (Large)“Large display, in the lobby of the Skouras Academy of Music, shows what kids do on the streets of New York on hot days and how they spend the time in the Herald-Tribune‘s Fresh Air Camps.”

Cezar Del Valle is the author of the Brooklyn Theatre Index, a three-volume history of borough theatres. The first two chosen 2010 OUTSTANDING BOOK OF THE YEAR by the Theatre Historical Society. Final volume published in September 2014.

He is available for theatre talks and walks in 2015: historical societies, libraries, senior centers, etc

Now selling “vintage” on Etsy.